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A ticket type is one way to register for your event — General admission, VIP, Speaker — each with its own capacity, sale window, visibility and rules. Enterprise events are often free, so think of a ticket type as a registration option rather than a paid product: today every ticket is free, and paid ticketing arrives later on the same types. Find them under Ticket types in the event navigation.

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Create and publish a ticket type

1

Create it

Click Create ticket type and give it a name. It is created as a draft — invisible to the public and with no effect on your event — so you can configure it at your own pace.
2

Configure it on its page

Open the type’s detail page to set:
  • Capacity — leave empty for unlimited. Only confirmed registrations count toward it.
  • When full — stop taking registrations, or keep taking them as a waitlist.
  • Visibility — public (shown on the event page) or hidden (redeemable by code only; see below).
  • Approval — confirm automatically, or review each registration yourself.
  • Registration form — optional questions asked at checkout; see Registration forms.
  • Perks — what this ticket includes; see Perks.
  • Sale window — when sales open and close, in the event’s local time. Leave empty to sell whenever the event page is live.
3

Publish

Click Publish. A confirm dialog shows the current configuration — including warnings such as “no capacity set” — before anything goes live. Once published, the type is Open and people can register.

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Lifecycle: draft → open ⇄ closed → archived

Ticket types are never deleted — registrations, orders and reports keep pointing at them. Archive instead. Restoring an archived type lands it on Closed, never Open, so nothing goes back on sale by accident.

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How types change your event

  • Only Open or Closed types count. While all your types are drafts (or all archived), the event behaves as if no types exist: everyone registers under one default option.
  • Once at least one type is Open, the event page offers a choice of tickets.
  • If every published type is Closed, visitors see “registration is closed” — a deliberate state, useful between sale phases.

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Hidden types (guest tickets)

Set visibility to Hidden — redeemable by code only for guest, VIP or partner tickets. A hidden type never appears on the event page, and guessing its link gets the same answer as a ticket that does not exist. The only way in is a redemption code that points at it — see Offers & redemptions.

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Approval

Turn on Review each registration and new registrations land as Pending approval instead of confirming automatically. You approve or reject each one from the attendee list.
While approval is on, capacity becomes a soft limit — you decide who gets in, not the counter — and the waitlist is disabled.

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Rules to know

  • Capacity counts confirmed registrations only. Pending, waitlisted and cancelled registrations do not consume places.
  • The public never sees numbers. A full ticket shows Sold out — a yes/no — never a remaining count.
  • Waitlist: with “Keep taking them as a waitlist” on, registrations past capacity land as Waitlisted instead of being turned away.
  • A draft is truly invisible. It does not appear anywhere public and does not switch the event into typed registration.
  • Publishing always passes a confirm dialog — review the checklist it shows; it flags missing capacity and open-ended sale windows.
  • Never deleted, only archived. Restoring lands on Closed, never Open.
  • A redemption code can bypass “registration is closed” and hidden-type visibility — but never capacity or the sale window. See Offers & redemptions.
  • Everything is free today. Prices, and paid checkout, come later; a ticket type you create now will simply gain pricing when they do.

Registration forms

Ask questions when this ticket is chosen.

Offers & redemptions

Codes that unlock hidden types and closed registration.

Perks

What a ticket includes — and what it unlocks in the agenda.

Orders

Every registration from the event page arrives as an order.